Multidimensional scaling and related techniques in marketing analysis [by] Paul E. Green [and] Frank J. Carmone.

; Carmone, Frank J ; Marketing Science Institute
Boston, Allyn and Bacon [1970] .

Location Call Number Status Consortium Loan
LIB stacks
HF5415.3 .G7 Available Request
Off-Campus Shelving
HF5415.3 .G7 Available Request
Other Authors Carmone, Frank J.
Marketing Science Institute.
Subjects Marketing research -- Statistical methods.
Scaling (Social sciences)
Description xv, 203 p. 24 cm.
Notes Bibliography: p. 161-195.
Network Numbers (OCoLC)00111949
WorldCat Search OCLC WorldCat


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