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An Assessment of marketing thought & practice : 1982 educators' conference proceedings / editors Bruce J. Walker ... [et al.].

Chicago, IL : American Marketing Association, c1982.
ISBN 0877571589

Location Call Number Status Consortium Loan
LIB stacks
HF5415.A2 A58 1982 pt.2 Request
George Mason
Fenwick stacks
HF5411 .A83 1982 Available Request
Off-Campus Shelving
HF5411 .A83 Available Request
Other Authors Walker, Bruce J.
Subjects Marketing.
Series American Marketing Association. Educators' conference ; 1982
Description xiii, 465 p. ; 28 cm.
Notes Includes bibliographies and indexes.
Network Numbers (OCoLC)08389298
WorldCat Search OCLC WorldCat


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