Marketing: the firm's viewpoint [by] Schuyler F. Otteson, William G. Panchar [and] James M. Patterson.

; Panchar, William G ; Patterson, James Milton
New York, Macmillan [1964] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415 .O83 Off-site
Request
UDC
Van Ness stacks
HF5415 .O83 1964 Request
Van Ness stacks
HF5415 .O83 1964 Available Request
WRLC Shared Collections Facility
HF5415 .O83 1964 Off-site
Request
Georgetown
Off-Campus Shelving
HF5415 .O83 1964 Available Request
Other Authors Panchar, William G.
Patterson, James Milton.
Subjects Marketing.
Description xiii, 718 p. illus. 25 cm.
Notes Bibliographical footnotes.
Network Numbers (OCoLC)07006648
(OCoLC)7006648
WorldCat Search OCLC WorldCat

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