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Marketing management casebook / edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr.

; Boyd, Harper W ; Webster, Frederick E
3d ed.. Homewood, Ill. : R. D. Irwin, 1980.
ISBN 0256023476

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.13 .B67 1980 Off-site
Request
Other Authors Davis, Robert Tyrrell.
Boyd, Harper W.
Webster, Frederick E.
Subjects Marketing -- Management -- Case studies.
Description viii, 744 p. : ill. ; 24 cm.
Notes Previous (1976) ed. edited by H. W. Boyd and R. T. Davis.
Network Numbers (OCoLC)06354077
(OCoLC)6354077
WorldCat Search OCLC WorldCat

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