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Edsels, Luckies and Frigidaires : advertising the American way / Robert Atwan, Donald McQuade, John W. Wright.

; McQuade, Donald, author ; Wright, John W., 1941- author
New York : Delacorte Press, [1979] .
ISBN 9780440515319, 0440515319, 9780440027034, 0440027039, 0440534879

Location Call Number Status Consortium Loan
George Washington
Gelman stacks
HF 5813 .U6 A87 (show me on map) Available Request
Mt. Vernon campus stacks
HF5813.U6 A87 1979b Available Request
American
LIB stacks
HF5813.U6 A87 Available Request
Marymount
WRLC Shared Collections Facility
WRLC Shared Copy.
WRLC Shared Collections Facility
HF5813.U6 A887 1979 Off-site
Request
Other Authors McQuade, Donald,
Wright, John W., 1941-
Subjects Advertising -- United States -- History.
Advertising.
Civilization.
États-Unis -- Civilisation.
Publicité -- États-Unis -- Histoire.
United States -- Civilization.
United States.
Description xx, 363 pages : illustrations (some color) ; 28 cm
Copyright Date [1979]
©1979
Notes "A Delta special."
Includes bibliographical references (pages 361-363).
Contents pt. 1. ADVERTISING AND SOCIAL ROLES -- Women -- Men -- Blacks -- part 2. ADVERTISING AND MATERIAL CIVILIZATION -- Inventions -- Transportation -- The American diet -- Fashion -- part 3. ADVERTISING AND THE STRATEGIES OF PERSUASION -- Afflictions and anxieties -- Heroes, heroines, and celebrities -- Sex.
Genre History.
Geographic Area United States
Network Numbers (OCoLC)4494657
(OCoLC)ocm04494657
WorldCat Search OCLC WorldCat
WorldCat Identities Atwan, Robert.
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