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Cases in consumer behavior / F. Stewart DeBruicker, Scott Ward.

; Ward, Scott, 1942-
Englewood Cliffs , N.J. : Prentice-Hall, 1980.
ISBN 0131183567

Location Call Number Status Consortium Loan
WRLC Shared Collections Facility
HF5415.3 .D42 Off-site
Off-Campus Shelving
HF5415.3 .D42 Available Request
Other Authors Ward, Scott, 1942-
Subjects Consumer behavior -- Case studies.
Consumer behavior.
Consumers -- Case studies.
Marketing research -- Case studies.
Marketing research.
Motivation research (Marketing)
Motivation research (Marketing) -- Case studies.
Description xii, 415 pages : illustrations / 24 cm.
Copyright Date 1980.
Notes Includes bibliographical references and index.
Genre Case studies.
Network Numbers (OCoLC)05170773
WorldCat Search OCLC WorldCat
WorldCat Identities DeBruicker, Stewart.
Publication timeline, list of works, related names and subjects and other information


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