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Readings in survey research / edited by Robert Ferber.

; American Marketing Association
Chicago : American Marketing Association, c1978.
ISBN 0877571139

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.2 .R33 Off-site
Request
Georgetown
Off-Campus Shelving
HF5415.2 .R33 Available Request
Howard
Founders Library stacks
HF5415.2 R33 Available Request
Founders Library stacks
HF5415.2 R33 Available Request
Other Authors Ferber, Robert, 1922-
American Marketing Association.
Subjects Mail surveys
Marketing research
Questionnaires
Sampling (Statistics)
Telephone surveys
Description x, 604 p. : ill. ; 23 cm.
Notes Includes index.
Bibliography: p. 579-602.
Network Numbers (OCoLC)04135711
(OCoLC)4135711
WorldCat Search OCLC WorldCat

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