Marketing for central heating : a case study of commercial planning and political intervention in the approach to advertising / [by] Christina Fulop [and] Ralph Harris.

; Harris, Ralph
London : Institute of Economic Affairs, 1966.

Location Call Number Status Consortium Loan
WRLC Shared Collections Facility
Nos. 1-5 bound together.
Held at WRCL Center; available for delivery
WRLC Shared Collections Facility
HC253 .I52 no. 1-5 Off-site
Other Authors Harris, Ralph.
Subjects Advertising -- Great Britain -- Case studies.
Boiler-making industry -- Great Britain.
Fuel trade -- Great Britain.
Heating -- Great Britain.
Description 48 pages : tables ; 21 cm
Copyright Date 1966.
Notes Bibliography: pages 48.
Network Numbers (OCoLC)03632319
WorldCat Search OCLC WorldCat
WorldCat Identities Fulop, Christina.
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