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Classics in consumer behavior : selected readings together with the authors' own retrospective comments / [compiled by] Louis E. Boone.


Tulsa, Okla. : PPC Books, 1977.
ISBN 0878140301

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.3 .C58 Off-site
Request
George Mason
Fenwick stacks
HF5415.3 .C58 Available Request
Other Authors Boone, Louis E.
Subjects Consumers
Motivation research (Marketing)
Description xi, 441 pages : illustrations ; 23 cm.
Copyright Date 1977.
Notes Includes bibliographies and indexes.
Genre Aufsatzsammlung.
Network Numbers (OCoLC)03380545
(OCoLC)3380545
WorldCat Search OCLC WorldCat

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