Experimental methods of analyzing demand for branded consumer goods with applications to problems in marketing strategy.

Pullman, Washington State University, Bureau of Economic and Business Research, College of Economics and Business, 1963.

Location Call Number Status Consortium Loan
WRLC Shared Collections Facility
HF5415 .P4 Off-site
Subjects Marketing.
Series University of Washington. Bureau of Economic and Business Research. Bulletin no. 39.
Description 165 p. diagrs., tables. 23 cm.
Notes Bibliography: p. 163-165.
Network Numbers (OCoLC)00830083
WorldCat Search OCLC WorldCat


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