Modern marketing management; selected readings, edited by R.J. Lawrence and M.J. Thomas.

; Thomas, Michael J
[Harmondsworth, Eng., Baltimore] Penguin Books 1971.

Location Call Number Status Consortium Loan
WRLC Shared Collections Facility
HD30 .L38 Off-site
Other Authors Thomas, Michael J.
Subjects Marketing -- Management.
Description 413 pages : illustrations ; 19 cm
Copyright Date 1971.
Notes Includes bibliographical references (pages 395-396) and index.
Network Numbers (OCoLC)00638777
WorldCat Search OCLC WorldCat
WorldCat Identities Lawrence, Reginald James.
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