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Launching new products in competitive markets [by] R. N. Skinner.


New York, Wiley [1973] .
ISBN 047079528X

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415 .S54 Off-site
Request
Georgetown
Off-Campus Shelving
HF5415 .S54 1973 Available Request
Subjects Marketing research.
Marketing.
New products.
Description vi, 184 pages illustrations 25 cm.
Copyright Date [1973]
©1972
Notes "A Halsted Press book."
Network Numbers (OCoLC)00590163
(OCoLC)590163
WorldCat Search OCLC WorldCat
WorldCat Identities Skinner, Richard N.
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