Planning and creating better direct mail [by] John D. Yeck [and] John T. Maguire.

; Maguire, John T
New York, McGraw-Hill, 1961.

Location Call Number Status Consortium Loan
American
LIB stacks
HF5861 .Y4 Available Request
UDC
Van Ness stacks
HF5861 .Y4 Request
Other Authors Maguire, John T.
Subjects Advertising, Direct-mail.
Description 387 pages 24 cm.
Copyright Date 1961.
Notes Includes bibliography.
Network Numbers (OCoLC)00421333
(OCoLC)421333
WorldCat Search OCLC WorldCat
WorldCat Identities Yeck, John D.
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