Measuring advertising readership and results.


New York, McGraw-Hill [1966] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5827 .S75 Off-site
Request
Subjects Advertising -- Research.
Description xi, 270 p.
Notes Includes index.
Network Numbers (OCoLC)00245109
(OCoLC)245109
WorldCat Search OCLC WorldCat

Services

Export citation to: RefWorks