Media in advertising. With an introduction by Walter E. Botthof.


New York, McGraw-Hill [1964] .

Location Call Number Status Consortium Loan
George Washington
Gelman stacks
HF 5813 .U6 B33 Available Request
American
WRLC Shared Collections Facility
HF5813.U6 B33 Off-site
Request
Subjects Advertising -- United States.
Advertising.
United States.
Series McGraw-Hill series in marketing and advertising.
Description ix, 559 pages illustrations, facsimiles, maps, portraits 24 cm.
Copyright Date [1964]
Notes Includes bibliographical references.
Geographic Area United States
Network Numbers (OCoLC)244841
(OCoLC)ocm00244841
WorldCat Search OCLC WorldCat
WorldCat Identities Barton, Roger A., 1903-1976.
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