Marketing insights; selected readings [by] R. Clifton Andersen and Philip R. Cateora.

; Cateora, Philip R
New York, Appleton-Century-Crofts [1963] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415 .A618 Off-site
Request
Other Authors Cateora, Philip R.
Subjects Marketing.
Description xii, 395 p. illus. 24 cm.
Notes Bibliographical footnotes.
Network Numbers (OCoLC)00242095
(OCoLC)242095
WorldCat Search OCLC WorldCat

Services

Export citation to: RefWorks