Modern marketing thought [by] J.H. Westing and Gerald Albaum.

; Albaum, Gerald S., editor
New York, Macmillan [1964] .

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American
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Other Authors Albaum, Gerald S.,
Subjects Marketing.
Description 430 pages 25 cm
Copyright Date [1964]
Notes Includes bibliographical references.
Network Numbers (OCoLC)188132
(OCoLC)ocm00188132
WorldCat Search OCLC WorldCat
WorldCat Identities Westing, J. Howard 1911-
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