The men who manage the brands you buy; a candid report on the product management system, its functions and frustrations, by Richard A. Payne.


Chicago, Crain Communications [1971] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.15 .P2 Off-site
Request
Subjects Product management.
Description xiii, 130 p. 24 cm.
Network Numbers (OCoLC)00133181
(OCoLC)133181
WorldCat Search OCLC WorldCat

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