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Introduction to marketing: an administrative approach [by] Harry A. Lipson [and] John R. Darling.

; Darling, John R
New York, Wiley [1971] .
ISBN 9780471540960, 047154096X

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American
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HF5415 .L519 Off-site
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Georgetown
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Other Authors Darling, John R.
Subjects Marketing.
Description xxiii, 848 p. col. illus., col. map. 24 cm.
Notes Includes bibliographies and indexes.
Network Numbers (OCoLC)00118220
(OCoLC)118220
WorldCat Search OCLC WorldCat

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