World business; promise and problems, edited by Courtney C. Brown.


New York, Macmillan [1970] .

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Other Title Columbia journal of world business.
Subjects International business enterprises.
Series Studies of the modern corporation.
Description xxvi, 338 pages 24 cm.
Copyright Date [1970]
Notes "An Arkville Press book."
Most of the material in this book originally appeared in the Columbia journal of world business.
Includes bibliographical references.
Contents Foreword / A.B. Tourtellot -- Prologue to a new world symphony? / C.C. Brown -- Interdependence on a small planet / E. Benoit -- Guidelines for global business / G.H. Clee -- Multinational? : well, not quite / K. Simmonds -- Slicing the financial pie / D.B. Zenoff -- The tortuous evolution of the multinational corporation / H.V. Perlmutter -- 19th-century ideology and 20th-century reality / J. Fayerweather -- European integration and the international corporation / C.P. Kindleberger -- Multinational corporations and national sovereignty / J.N. Behrman -- Guidelines for the multinational corporation / I.A. Litvak and C.J. Maule -- Multinational corporations / R. Eells -- The survival of the fittest / F. Tannenbaum -- Multinational pricing is a complex task / W.J. Keegan -- International accounting, harmony or disharmony?
Network Numbers (OCoLC)91528
(OCoLC)ocm00091528
WorldCat Search OCLC WorldCat
WorldCat Identities Brown, Courtney C., 1904-
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