Managerial marketing policies and decisions [by] Taylor W. Meloan, Samuel V. Smith [and] John J. Wheatley.

; Smith, Samuel Van Dyke ; Wheatley, John J
Boston, Houghton Mifflin [1970] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.13 .M38 Off-site
Request
George Mason
Fenwick stacks
HF5415.13 .M4M3 Available Request
Other Authors Smith, Samuel Van Dyke.
Wheatley, John J.
Subjects Marketing -- Management.
Marketing.
Description ix, 575 p. illus. 24 cm.
Notes Includes bibliographical references.
Network Numbers (OCoLC)00056452
(OCoLC)56452
WorldCat Search OCLC WorldCat

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