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Sold separately : children and parents in consumer culture / Ellen Seiter.


New Brunswick, N.J. : Rutgers University Press, [1993] .
ISBN 0813519888

Location Call Number Status Consortium Loan
George Washington
Gelman stacks
HQ784.T68 S45 1993 Available Request
American
LIB stacks
HQ784.T68 S45 Available Request
Catholic
Mullen Library stacks
HQ784.T68 S45 1993 Available Request
UDC
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George Mason
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Subjects Advertenties.
Child consumers -- United States.
Child consumers.
Consumentengedrag.
Eltern.
Fernsehsendung.
Kind.
Kinderen.
Ouders.
Televisie.
Television advertising and children -- United States.
Television advertising and children.
USA.
United States.
Verbraucher.
Werbesendung.
Werbung.
Series Rutgers series in communications, media, and culture.
Description xii, 257 pages : illustrations ; 24 cm.
Copyright Date [1993]
©1993
Notes Includes bibliographical references (pages 235-248) and index.
Contents Children's desires/mother's dilemmas: the social contexts of consumption -- Buying happiness, buying success: toy advertising to parents -- The real power of commercials: questioning the terms of debates -- Utopia or discrimination?: commercials for kids -- Toy-based videos for girls: My little pony -- Action TV for boys: Slimer and the real ghostbusters -- Toys "R" Us: marketing to children and parents.
Geographic Area United States
Network Numbers (OCoLC)27146643
(OCoLC)ocm27146643
WorldCat Search OCLC WorldCat
WorldCat Identities Seiter, Ellen, 1957-
Publication timeline, list of works, related names and subjects and other information

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