A basic bibliography on marketing research / comp. by Robert Ferber .... [et al.].

; Wales, Hugh G
[3d ed.], 1974 revision.. [Chicago] : American Marketing Association, 1974.

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.3 .A4 no.2 1974 Off-site
Request
George Mason
Fenwick stacks
HF 5415.2 .B35x 1974 Available Request
Other Authors Ferber, Robert, 1922-
Wales, Hugh G.
Subjects Marketing research -- Bibliography.
Series Bibliography series (American Marketing Association) ; no. 2
Description x, 299 pages ; 23 cm.
Copyright Date 1974.
Notes First-2d editions by H. G. Wales and R. Ferber.
Includes index.
Network Numbers (OCoLC)1034663
WorldCat Search OCLC WorldCat

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