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Insights for marketing management [compiled by] Gabriel M. Gelb [and] Betsy D. Gelb.

; Gelb, Betsy D., 1935-
Pacific Palisades, Calif., Goodyear Pub. Co. [1974] .
ISBN 0876204760

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.13 .G39 Off-site
Request
UDC
Van Ness stacks
HF5415.13 .G39 Request
Georgetown
Off-Campus Shelving
HF5415.13 .G39 Available Request
Other Authors Gelb, Betsy D., 1935-
Subjects Marketing -- Management.
Description vii, 288 p. illus. 24 cm.
Notes Includes bibliographical references.
Network Numbers (OCoLC)00802984
(OCoLC)802984
WorldCat Search OCLC WorldCat

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