The anatomy of advertising; an analytical approach to campaign planning and advertisement making [by] Mark Wiseman ...


New York, London, Harper & Brothers, 1942.

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5823 .W569 Off-site
Request
Subjects Advertising.
Description 2 v. plates, diagrs. 22 cm.
Notes "First edition."
Contents v. 1. Campaign planning.--v. 2. Advertisement making.
Network Numbers (OCoLC)00717383
(OCoLC)717383
WorldCat Search OCLC WorldCat

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