Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman.

; Chapman, John F., editor
Cambridge, Harvard University Press, 1964.

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Other Authors Chapman, John F.,
Subjects Marketing.
Description xix, 360 pages illustrations 24 cm.
Copyright Date 1964.
Notes Includes bibliographical references.
Network Numbers (OCoLC)713128
(OCoLC)ocm00713128
WorldCat Search OCLC WorldCat
WorldCat Identities Bursk, Edward Collins, 1907-
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