cover image

New product venture management, by Delmar W. Karger and Robert G. Murdick.

; Murdick, Robert G
New York, Gordon and Breach [1972] .
ISBN 0677039603

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HD69.N4 K32 Off-site
Request
UDC
Van Ness stacks
HD 69 .N4 K32 Available Request
George Mason
Fenwick stacks
HD69.N4 K3 N4 Available Request
Georgetown
Off-Campus Shelving
HD69.N4 K32 Available Request
Other Authors Murdick, Robert G.
Subjects Marketing.
New products.
Product management.
Description viii, 280 p. illus. 28 cm.
Notes Includes bibliographies.
Network Numbers (OCoLC)00549471
(OCoLC)549471
WorldCat Search OCLC WorldCat

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