Human behavior in marketing [by] John Douglas, George A. Field [and] Lawrence X. Tarpey.

; Field, George Albert, 1918- ; Tarpey, Lawrence X ; Field, George Albert, 1918- Marketing management, a behavioral systems approach
Columbus, Ohio, C. E. Merrill Books [1967] .

Location Call Number Status Consortium Loan
American
WRLC Shared Collections Facility
HF5415.1 .D6 Off-site
Request
UDC
Van Ness stacks
HF5415.1 .D6 Request
Georgetown
Off-Campus Shelving
HF5415.1 .D6 Available Request
Other Authors Field, George Albert, 1918-
Tarpey, Lawrence X.
Field, George Albert, 1918-
Subjects Marketing -- Management.
Description xi, 204 p. illus. 23 cm.
Notes "Most of the materials have been reproduced with slight revision from ... Marketing management, a behavioral systems approach, by Field, Douglas, and Tarpey, 1966."
Includes bibliographies.
Network Numbers (OCoLC)00362244
(OCoLC)362244
WorldCat Search OCLC WorldCat

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