Magazines in the twentieth century, by Theodore Peterson.


[2d ed.].. Urbana, University of Illinois Press, 1964.

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Subjects American periodicals -- History.
American periodicals.
Journaux américains -- 20e siècle.
Périodiques américains -- 20e siècle.
Périodiques américains -- Histoire -- 20e siècle.
Presse -- États-Unis -- 20e siècle.
USA.
Zeitschrift.
Description xi, 484 pages illustrations, portraits 24 cm
Copyright Date 1964.
Notes "This book ... grew out of a doctoral dissertation at the University of Illinois."
Includes bibliographical references and index.
Contents The birth of the modern magazine -- Advertising: its growth and effects -- The expanding magazine market -- The economic structure of the industry -- The logistics of magazine publishing -- The old leaders that died -- The troubled giant -- The old leaders that survived -- New leaders: the missionaries -- New leaders: the merchants -- Success by imitation -- Expansion by compression -- Magazines for everybody -- Magazines for cultural minorities -- Magazines, 1900-64: an assessment..
Genre History.
Network Numbers (OCoLC)333073
(OCoLC)ocm00333073
WorldCat Search OCLC WorldCat
WorldCat Identities Peterson, Theodore, 1918-
Publication timeline, list of works, related names and subjects and other information

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